Top 20+ Reddit Promotion Tips That You Should Know

If you are using Reddit for your marketing campaigns, congrats, you have come to the right place. With hundreds of millions of active users every month, tens of billions of pageviews monthly, and with a countless amount of communities, it’s super easy to find your targeted audience.

However, there are a lot of things about Reddit that you need to know and understand in order to be successful on the platform.

Below are the most important Reddit tips that we want you all should know to make the most of your effort when using our services on RedditUpvote.net.

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Basic Reddit Terms

First, Here are some common terms that you usually see while visiting Reddit.

  • Subreddit: A specific community on Reddit that has its own topics, roles, moderators, and guidelines. All subreddits are open for everyone to join and start discussions unless the moderators make them private. You can even submit content and make comments without having to join subreddits.
  • Default Subreddits: There are some very popular subreddits that can usually make it to the top of the Reddit front-page. If you create a new Reddit account, the system will also suggest you follow these subreddits. They contain r/funny, r/pics, r/videos, r/askreddit, r/worldnews, and more.
  • Upvote & Downvote: They are most self-explanatory. They you like submission and want more people to see it, upvote it. Vice versa, downvote the ones you don’t like.
  • Sidebar: The sidebar of the subreddit, which locates on the right of the desktop screen. This is where the moderators of the subreddit give people a general idea of the sub with the most important information: Description, rules, FAQs, most popular posts, suggested submissions, contact information, related subreddits, etc.
  • NSFW: NSFW stands for “Not Safe for Work” and is used to indicate that the content is inappropriate for viewing in a professional or public setting. Usually OnlyFans and 18+ content.
  • AMA: AMA stands for “Ask Me Anything” and is a popular type of post on Reddit where the author answers questions from the community.
  • TL;DR: TL;DR stands for “Too Long; Didn’t Read” and is used to summarize a lengthy post or comment.
  • OP: OP stands for “Original Poster” and is used to refer to the user who created a post.
  • Troll: A troll is a user who intentionally posts inflammatory or off-topic messages to disrupt the community.
  • Mod: Mod is short for “Moderator.” Mods are users who have been given special permissions to help manage and maintain a subreddit.
  • FTFY: FTFY stands for “Fixed That For You.” It is often used as a reply to a comment that has a minor mistake or typo, where the user corrects it and adds “FTFY” to indicate the correction.
  • Redditor: A Redditor is a user who actively participates in the Reddit community. It is used to distinguish users from the general public who may only view content without actively engaging in discussions.
  • Karma: Karma is a type of Reddit currency that represents the overall upvotes and downvotes a user’s posts and comments have received. It is used to measure a user’s contribution to the community.
  • Cake Day: Cake Day is a Reddit term that is used to refer to a user’s account creation date. On the anniversary of their account creation, a small cake icon appears next to the user’s name.
  • Flair: Flair is a feature that allows users to add a small tag next to their username in a specific subreddit. It can be used to indicate their expertise or interests and is often used to identify moderators or verified users.

For the full list, check out our Complete List of Reddit Common Terms

Best Quick Reddit Promotion Tips

  1. Be a real Redditor. This fosters a sense of belonging and enables you to access copious amounts of content. Choose communities that interest you and participate actively.
  2. Don’t use your personal account for promotional activities. At most, I occasionally upvote my marketing posts from my personal account. However, refrain from doing so excessively.
  3. Get karma, which refers to building a reputation. Do not attempt to promote anything with a new account that has no karma. Begin by commenting on posts that pique your interest, and your karma will accumulate naturally. Comment karma holds more sway than link karma. Ensure that your link karma is not negative. Typically, I use accounts for marketing when they reach 100 link karma and 1,000 comment karma.
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  4. Earn karma by commenting on rising r/askreddit posts. These threads are easy to comment on and often go viral. A clever comment in r/askreddit is an excellent karma generator.
  5. Identify subreddits that have your target audience. Although Reddit’s internal search engine is poor, it can locate a subreddit that fits your preferences. It is challenging to garner attention on major subreddits; hence, I post mostly on smaller subreddits where I can garner support. Big subreddits’ sidebars usually list smaller subreddits related to the topic.
  6. If your post attracts heavy downvoting, delete it. This way, no one will remember, know, or care. This is not the time for “any publicity is good publicity.”
  7. Advertise on Reddit. It boasts an efficient targeting system. Wondering how to target anonymous users with no profile information? Here is some data on a random user gathered via SnoopSnoo:
  8. Promote your subreddit with originality and creativity.
  9. Host an AMA if you believe someone is interested in your comments. However, avoid making the same mistake as Woody Harrelson by excessively promoting your products and ignoring other questions. Someone will undoubtedly ask you whether you would rather fight one horse-sized cat or 100 cat-sized horses, so be prepared.
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  10. Follow the Rules of Each Subreddit: Each subreddit has its own set of rules that you must follow to avoid getting banned. Some subreddits may ban you on your first offense, while others may shadowban you, which means your comments will be hidden from other users. Before posting anything on a new subreddit, always check the sidebar for the rules.
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  11. Create multiple Reddit accounts for various purposes. Creating accounts on Reddit is very straightforward; simply select a username and set a password. I advise creating five accounts: one personal account, two marketing accounts, and two backup accounts. It is prudent to have backups that are at least a few months old since promoting anything with a brand-new account can backfire.
  12. Avoid Upvoting Your Own Posts with your other accounts: Systematically upvoting your own posts with different accounts is not a good strategy. Reddit can detect this type of activity, even if you use a VPN or other methods. If you upvote your posts too many times with different accounts, both accounts may be banned. Instead, you can buy upvotes from Reddit Upvote.
  13. Constantly Monitor Your Target Subreddits: To promote your Reddit posts without being too obvious, constantly monitor your target subreddits for related posts. You can promote your post in the comments of related posts that have a high level of engagement. Just be sure not to spam or post irrelevant comments.
  14. Don’t Add Hyperlinks to Your Text: When posting comments on Reddit, avoid adding hyperlinks to your text as it can raise suspicion. Instead, consider adding the actual link at the end of your comment. This way, it appears as though you added the link as an afterthought rather than part of your original comment.
  15. Take Advantage of Dofollow Links: Links from upvoted posts can turn into dofollow links, which can help improve your website’s SEO. The number of upvotes required to turn a link into a dofollow link varies based on various factors such as the age of the post and the upvote-to-downvote ratio. However, as a general rule, five upvotes are often enough.
  16. Cite Your Sources: When posting a controversial comment or submitting something questionable, be sure to cite your sources. If you fail to provide a reliable source, other users may question the validity of your comment. It’s up to you to prove that your comment is accurate.
  17. Avoid Posting Meaningless Comments: Posting meaningless comments like “this” or “I agree” adds no value to the discussion and can make you appear spammy. Instead, focus on adding value to the conversation.
  18. Create a Tech Support Subreddit for Your Product: To promote your product on Reddit, consider creating a subreddit for your brand where users can reach out to you, make complaints, or discuss anything related to your product. However, do not use a subreddit moderator account to promote your product. Also, don’t expect people to be interested in your subreddit right away. Keep it just in case your brand grows.
  19. Avoid blatant advertising unless your product is unique and interesting. Sharing threads like “I’ve made X that does Y” can draw an insane amount of traffic to your website. Make sure to share information that is relevant and adds value to the conversation.
  20. Be prepared for criticism from Reddit Users. They are quick to ridicule any mistakes and may not be sorry for damaging your reputation or ruining your dream. It’s essential to ensure that any post you make won’t play against you or your brand.
  21. Redditors can also be incredibly helpful. Find a suitable subreddit related to your niche and ask for help whenever you need it. From fixing a car to baking a pie, the Reddit community can provide valuable advice and solutions to any problem.
  22. Use the time you spend on Reddit to your advantage. It’s a constantly updated, unlimited source of information on almost any subject. With careful attention to the posts and subreddits that you follow, Reddit can become a valuable tool for research and learning. Keep these tips in mind, and you’ll be well on your way to successfully promoting your product or startup on Reddit.

Conclusion

In conclusion, Reddit can be a valuable platform for promoting your brand or business if used correctly.

By following the tips outlined in this article, such as finding the right subreddit, engaging with the community, and providing valuable content, you can effectively promote your products or services and increase your online visibility.

Remember to always follow Reddit’s guidelines and etiquette to avoid being banned or downvoted.

With the right approach, Reddit can be a powerful tool for driving traffic and generating leads.